A few years ago, link building was believed to be dead. Google’s updates like Penguin imposed heavy penalties on link farms and PBNs. However, with the evolution of Google’s Webmaster’s Guidelines, the marketers also evolved. And as we can see today, link building is amongst one of the most important SEO strategies. However, some practices […]
Guide
How to Create a Great Customer Experience?
Customer experience, represented on multiple platforms as CX, is about the interactions between a business and a consumer. You note how a person is interacting with your business, which decision he is making and at what step he is refraining, and how he goes about the purchases. Whenever you are going to discuss customer relationship […]
How to Choose The Right PPC Marketing Agency For Your Brand?
While everyone relates PPC with pay-per-click, this advertising model is not limited to clicks alone. It includes many KPIs, such as impressions, click-through rates, quality score, and many more. If you are not well versed with all the technical terms, your ad campaign will turn out to be a complete failure. That is why a […]
Mac for Studies –Why is a MacBook Necessary for Students?
Student life is not all fun and frolic. The truth is that it is full of challenges. Only in movies and novels, the college days appear cool. The reality is absolutely different from fiction. So, how to manage your student life? Is there any gadget that can make your work simpler and easier? Well, the […]
Explaining How VPNs Work and what using a VPN for?
One way of securely connecting to your computer from a remote location is through a VPN service(virtual private network). A VPN service provides a virtual network that is private so that users can connect to the internet is a safe and secure way. Initially, virtual private networks were created to connect business networks remotely using […]